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Why reliability will always be the top priority for card payments

April 3, 2017 9:25 am

It’s easy to get distracted by the latest technology – from contactless card payments to ApplePay via mobile – and while it is important to offer these options to customers, the overall priority must always be the reliability of your card payment solution.

For many businesses, losing the facility for card payments for an hour or an afternoon can have a devastating effect on the bottom line. It’s not just the lost revenue at stake. Customers expect to have the convenience of paying by card and even though it may not be your fault if your solution fails, you will bear the brunt of customer dissatisfaction and could lose long-term business as a result.

That’s one of the reasons we’ve built up our business with such a focus on customer service and a local client base. We provide the best technology and card payment solutions available and offer great rates, but that’s really only the start of our provision. If your card payment solution does go down, having someone on hand to talk you through any fixes or easily visit you on site can make a lot of difference to how soon the matter is resolved – and how soon you can go back to making your customers happy.

When you’re thinking about the reliability of your card payment solution, it’s worth considering not only the technology, but also the team supporting you. We endeavour to make sure you never have down time but in case it does happen, our locally-available team is empowered with the expertise to help you on the spot. That is the part of the provision which could make all the difference to your bottom line.

If you would like to find out more about how South Coast Payments can help to benefit your business give us a call on 02392 489911.